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George kicked off 2012 by hosting a week long live game show on Channel 4, entitled ‘The Bank Job’. The interactive format gave contestants the chance to pull off the ultimate heist and walk away with a life changing sum of money. The show has subsequently been re-commissioned.
Over the past year, George has joined talkSPORT to host a football based show alongside his radio co-host Marc Hughes and further to this, launched his own podcast which instantly received a staggering 50,000 downloads for episode 1. Well known for his style, George launched his collaborative fashion label A.SAVAUGE in 2010, of which stockists include Harrods and Matches. In May 2012 A.SAVAUGE opened its doors to their Bond St store. George continues to be the face and host of Clothes Show Live.
For three years, George presented three successful series of E4’s Big Brother’s Little Brother, finally saying goodbye to a fantastic final series in 2010. George has embarked on a number of exciting projects since, from hosting BBC3’s Bafta Red Carpet coverage to being the first on set after the live anniversary episode of Eastenders Live: The Aftermath for BBC3. For the second year running he has also hosted the hugely popular BBC3 format Young Talent of the Year.
In 2009 George and his father Larry Lamb took ITV2 The Parent Trip on a journey to Namibia. They immersed themselves in the daily life of the ‘Himba’ tribe. Seeing other father and son relationships, local traditions and daily life proved to be a rewarding experience for the two. George presented BBC3’s one off documentary Can I Get High Legally in which he investigated the world of legal party pills and herbal highs. This was one of the channel’s highest rated shows in the 9pm slot in 2009. He also hosted his second series of the successful Make My Body Younger for BBC3, examining the over-the-top lifestyle of a contributor to see the damage caused to their insides.
From 2008 to June 2010 George’s BBC6 Music radio show was the perfect accompaniment to your day. Featuring hilarious banter with co-host Marc Hughes and an eclectic playlist, on Monday–Friday’s 10am–1pm, it proved why he was awarded the prestigious Sony Rising Star Award 2008 as voted for by the public.In August 2008 George presented The Fashion Show a weekly series on high street style for ITV2. This included celebrity interviews, makeover and regular fashion tips. George also presented Celebrity Scissorhands for Children In Need and The Restaurant: Your Fried on BBC3.
Through George’s work on Channel 4 and E4 Music, he’s been fortunate enough to interview some of the biggest names in music and film including 50 Cent, Sylvester Stallone, Gwen Stefani, Brad Pitt, Ian Brown, Keifer Sutherland and Lindsay Lohan to name but a few.
Prior to his current career George was an accomplished band manager responsible for the careers of dance music maestros the Audio Bully’s and current solo sensation, Lilly Allen.